Created in 1952 in Grenoble, France by Rene Ramillon, the brand name of Moncler is adapted from a small village named Monastier de Clermont near Grenoble. Over the years Moncler has grown significantly as a premium clothing brand that offers stylish and comfortable garments for men and women.
Back in 1952 when the company started manufacturing jackets they used the lining used in sleeping bags. The jackets were especially designed keeping in mind the requirements of people on an expedition to the Alps and hence the jackets were designed to weather extreme cold. As years went by Moncler introduced various technological advancements in its jackets linings. In the year 1968 Moncler was chosen to be the official manufacturer and supplier of apparel for the French Olympics team. Later in 1972, the French skiing team made a request for a lightweight product that offered them greater flexibility and maneuverability while skiing. This demand helped in creating the unique Moncler lightweight jackets that are a rage even today.
1980’s saw Moncler growing to unprecedented heights of fame and fortune as its products were greatly appreciated by the customers. Advanced technology, superb designing, excellent quality and unmatched customer service has helped Moncler achieve the enviable position in the market today. Their jackets are designed to keep you cozy and warm without being burdened with the excessive weight of your jacket. The jackets are lightweight yet extremely warm and comfortable.
The year 2003 saw Moncler being bought by Remo Ruffini, an Italian entrepreneur and fashion aficionado. He took the designing of Moncler jackets to a premium level and made the jackets look ultra cool and stylish. He also launched a premium fashion collection for women during the year 2006 that was a thumping success. Over the years Moncler has become the favored brand for youngsters worldwide due to its snazzy designs and cool vibrant colors.
The “Gamme Rouge Line,” introduced byAlessandra Facchinetti in the year 2006 was an added asset to the Moncler Group. During her brief stint for 2 years with Moncler she gave the brand four successive clothing lines that were a huge success. After she left Moncler in 2008, the renowned designer Giambattista Valli replaced her at Moncler as the design director. She shot Moncler jackets to great heights by designing unique stylish jackets that are a rage in the market. Her charming amalgam of style, panache, sport and vivacious colors have helped enhance the standing on Moncler in the market today.